Framesi is a long-established company and a leader in professional hairstyling, with the support of all the people who belong to this big family.

Simply put, Framesi’s MISSION is: Working for the hairstylist’s success

As simple as it is, Framesi’s VISION expresses dedication for its customers’ success: The company that is recommended by its own customers.

The VALUES through which Framesi pursues its goals are: Total quality, personal relationship, extensive knowledge of the market, tradition, experience, innovation.

Therefore, Framesi’s EFFORTS will be aiming to:

  1. Develop and make high-quality products and services, while promptly and effectively meeting the customers’ needs, in perfect compliance with Good Manufacturing rules;
  2. Constantly improve its Quality System to minimise the impact of nonconforming products, while detecting and correcting the sources of nonconformity to prevent them occurring again;
  3. Achieve and maintain a proper level of staff’s skills, in the sense of the staff’s ability to deal with the company’s technical and managerial problems without improvising, in keeping with the customers’ expectations, through adequate training programmes;
  4. Achieve and maintain a proper level of accuracy through professional commitment and a careful planning of work, in order to meet the obligations taken with or expected by internal and external customers.
  5. Get the staff fully engaged at all levels so that, by perfectly understanding the company’s Quality Policy, they may proactively assist in the implementation and maintenance of the Quality System;
  6. Define quality indicators based on which improvement plans may be developed and regularly checked.

Therefore, the General Management believes that UNI EN ISO 9001:2015 and UNI EN ISO 22716:2008 certifications will help achieve such goals. For this purpose, Framesi has built its Quality Policy on the following key principles:

  1. Customer focus
Framesi makes every effort to understand the customers’ requirements and plans its work to fully meet them. Likewise, it works to meet the requests and requirements:
  • Of the main market
  • Of the country in which it works, by complying with all the applicable laws and regulations
  • Of all the parties involved in critical processes

  1. Process-based approach
Framesi defines the tasks of its organisations as processes to be planned, monitored and constantly improved and makes the most of its resources to implement such processes. Framesi manages its own processes so that:
  • The goals pursued and the expected results
  • The related responsibilities and the resources invested are perfectly clear.

  1. Leadership
Framesi takes responsibility for the effectiveness of its QMS by providing all the resources required and making sure the planned goals are compatible with the context and the strategic guidelines. Framesi shares the importance of the QMS and proactively involves all the parties concerned, while coordinating and supporting them.

  1. Risk & Opportunity Assessment
Framesi takes a risk-based thinking (RBT) approach to the planning of its processes, in order to implement the most appropriate actions to:
  • Assess and address process-related risks
  • Make use of and strengthen opportunities
Framesi promotes a proper sense of proactivity in risk management, at all levels. Especially in production, monitoring, storage and shipping, the RBT approach is closely related to the requirements of the GMPs.

  1. Involvement of the staff and the parties concerned
Framesi is aware that the involvement of the staff and all the parties concerned, combined with the proactive support of all people, are a key strategic feature. It promotes the development of its own professional resources and a careful selection of consultants in order to have skilled, motivated human resources.

  1. Improvement
Framesi constantly strives to improve the performance of its QMS. A preliminary Risk & Opportunity Assessment of its corporate processes, internal and external auditing schemes, and the Management review are the tools deployed by Framesi to constantly improve itself. The tool chosen by Framesi to pursue its Quality Policy is a UNI EN ISO 9001 ed. 2015- and 22716:2008-certified Quality Management System.

Compliance with such regulations enables us to shape and govern our organisational structure and monitor all the processes that lead to create the products and services provided by Framesi to its customers.

Adherence to the Quality System and Cosmetic Good Manufacturing Practices, as well as long-term improvement thereof, are ensured by internal and external audits through a regular Management review and the certification by an Accredia certification body.


FRAMESI is certified UNI EN ISO 9001:2015 UNI EN ISO 22716:2008