If you can imagine it, you can create it.
Name it: balayage, full bleaching, root lightening, creative techniques. With Decolor B, everything the world of lightening has to offer becomes the tool to meet every client's request.
Join the #DecolorBClub, where you are the star: snap a photo of your lightening services and post it on Instagram with the hashtag #DecolorBClub.
ABOUT DECOLOR B
“The new Decolor B No Dust is the best ally for achieving a full bleaching. Even on fine and colored hair, the result is exceptional, with incredible brightness, all while respecting the hair.”
SABRINA ARVIZZIGNO
Italian Style Framesi Artistic Director
“Decolor B Cream Plus is an excellent solution for ultra-fast root lightening, allowing us to achieve one to two additional levels compared to other creams available on the market. It's so gentle that it's also great for color stripping, even on fine hair.”
GIGI GUERRETTA
International Artistic Director
“I've been using Framesi for almost 30 years, and Decolor B lighteners are a true staple because they allow me to unleash my creativity while respecting the hair, satisfying any request from my clients.”
DANIELE PAVARANI
Italian Style Energy Artistic Director
“Decolor B Infinity+ is extremely fast, and even at low volumes, it delivers excellent levels of lightening, especially when applied simultaneously with the base color. It's a bleach that hydrates and always gives us the certainty of a great result.”
LAURA RIVALDI
Italian Style Framesi Stylist
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Exclusively, we welcomed a team of stylists to the Decolor B Club, giving them the chance to try the new formulas of Decolor B Diamond and Decolor B No Dust before they hit our salons.
Their creations show us that with our bleaches, and the professionalism of Framesi hairdressers, possibilities are endless.
Their creations show us that with our bleaches, and the professionalism of Framesi hairdressers, possibilities are endless.
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Exclusively, we welcomed a team of stylists to the Decolor B Club, giving them the chance to try the new formulas of Decolor B Diamond and Decolor B No Dust before they hit our salons.
Their creations show us that with our bleaches, and the professionalism of Framesi hairdressers, possibilities are endless.
Their creations show us that with our bleaches, and the professionalism of Framesi hairdressers, possibilities are endless.
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Exclusively, we welcomed a team of stylists to the Decolor B Club, giving them the chance to try the new formulas of Decolor B Diamond and Decolor B No Dust before they hit our salons.
Their creations show us that with our bleaches, and the professionalism of Framesi hairdressers, possibilities are endless.
Their creations show us that with our bleaches, and the professionalism of Framesi hairdressers, possibilities are endless.
“The new Decolor B No Dust is a true game-changer: it mixes instantly, resulting in a very creamy and lump-free texture. The soft and creamy consistency allows for effortless saturation of the strands, resulting in a super uniform and brilliantly bright lightening in a short time.”
Alessio Bianconi
@alessio.bianconi.sv
@alessio.bianconi.sv
“The new Decolor B No Dust is fantastic. It's 100% reliable and delivers great results while fully respecting the hair.”
Cristian Sorsoli
@cristian_sorsoli
@cristian_sorsoli
“My experience with the new Decolor B Diamond formula is very positive: the texture mixes easily, and the volatility is extremely low. The hair looks luminous, and the health of the strands is preserved throughout the process”
Erika Dalla Francesca
@erikadallafrancesca
@erikadallafrancesca
“The reformulation of Decolor B Diamond — now creamier, smoother in application, and non-drying — allows you to perform two different techniques on a single client while keeping the same processing time. The combination of Decolor B Diamond and Decolor B Infinity+ is exceptional for me!”
Natasha Maconi
@natmasterframesi
@natmasterframesi
“The new Decolor B No Dust is highly effective right from the start. Technically, it works gradually but quickly in lightening. The natural pigmentation that causes yellow and orange hues has been removed with ease, leaving the hair soft and silky. It's a marvel!”
Letizia Mariani
@lmconceptpro
@lmconceptpro
“The new formula of Decolor B Diamond makes the product very creamy, making the application even easier. Guar gum creates a protective film that ensures hydration throughout the entire service.”
Nicola Valzania
@nicovalz
@nicovalz
“The new Decolor B Diamond is excellent: it's easier to mix, doesn’t turn foamy, rinses out effortlessly, and leaves the hair in really good condition.”
Christophe Di Giandomenico
@chris_dgm
@chris_dgm
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