TREND & COLLECTION
Discover the hairstyles of the Italian Style Framesi and Italian Style Energy collection, inspired by new trends, and renew your look


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MYSTIC HEROES

A metropolitan warrior strongly determined, sexy and very charismatic.

Here is the iconic woman of the Italian Style Energy collection.
The battlefield is still the city, with its everyday challenge and incitement.

The Mystic Hero overcomes both brilliantly with her bold and resolute nature.

Always in the front line to fight for change, the Mystic Heroes wear armors to defend their own ideals.
They are modern knights in medieval outfits. Warrior princes and princesses between past and future.


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GENTLEWOMAN

Gentlewoman is the elected word to define a determined and vital, always sweet, feminine and, above all, very elegant lady.

Sophisticated child of the carrier women of the ‘80s, she has lost the rigidity of her precursors thanks to the achieved success and self-confidence.

This is clearly visible in her preferred outfits: formal and chic suits, characterized by a new softness that lightly caresses her body.
In this trend, women do not need any longer to dress like men to assert themselves.

They want to distinguish and they make this in an unexpected way: by wearing a classic suit.
MEGATREND Essential, refined and exquisitely against the tide!


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KEY CLIENTS
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MIXART DIFFUSION
SECRET LUXORY
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HAI(R)EVOLUTION
PIRATES AND GYPSIES
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HAIR PERFORMANCE
WINTER IN SUMMER


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